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: Marketing in a Nutshell: Key Concepts for Non ~ For example, if you work in Internet Marketing, there is a chapter with tips for that. If you work in industrial marketing, there is a chapter specifically for that. The reason it got four stars rather than five was because it claims to be a Nutshell book for marketing, when it's not very useful as a textbook.
Marketing in a Nutshell - Google Books ~ Marketing in a Nutshell is an easy-to-use quick reference source for non-marketing specialists. Designed as a dip-in guide, this accessible book will be invaluable to general managers, non-qualified marketers and students taking a module in marketing alongside their other studies. Marketing in a Nutshell makes the authors' marketing know-how and expert insights accessible to all.
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Marketing : In a Nutshell ~ Marketing : In a Nutshell 1. Made By: Jaskaran Singh Kohli 2. Introduction ⢠Marketing is the process of communicating the finished product or service to customers. ⢠It is the common link between the final product and the customer. ⢠It is also interpreted as the art of selling products by attracting customers.
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"Data Sharing in a Nutshell" Redbook now available for ~ I posted about the draft version of this new book being available a few weeks ago. Well, it is no longer in draft format. The final edition has now been uploaded to IBM's book site. Here is the URL for download: "DB2 for z/OS: Data Sharing in a Nutshell" (SG24-7322). Time to get back to my next conference session. Thanks for stopping by and.
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